Trophy is a full-stack gamification platform that provides infrastructure to build user experiences that retain users in web and mobile apps. It offers flexible APIs to track user interactions and drive features that increase retention and engagement.

The platform includes achievements API to congratulate and motivate users when they reach key milestones, streaks API to encourage users to build usage habits with daily, weekly, and monthly streaks, and points API to reward users with points they actually want to earn. It also provides leaderboards API to create friendly social competitions, metrics API to track user interactions that matter, and email & push notification capabilities with a no-code editor.

Trophy handles complex challenges like global time zones for streak tracking, cheat prevention systems, and scalability to millions of user interactions daily. The platform provides type-safe SDKs for multiple programming languages including NodeJS, Go, Java, .NET, PHP, Python, and Ruby with intuitive documentation built by developers.

The benefits include improved user retention and engagement, with features shown to improve retention by 60%. It helps product teams build habitual usage patterns and increase customer lifetime value while saving development time that would otherwise be spent building gamification infrastructure.

Trophy is designed for product teams looking to build user experiences that retain users, particularly in consumer-facing products. It integrates with web and mobile apps through developer-friendly APIs and provides dashboards to monitor impact on retention and engagement metrics.