Adventory serves as a marketplace specifically designed for indie sponsorship and ad spots. It connects app owners who have advertising space available with advertisers looking to promote their products through these channels.

The platform allows app owners to list their apps that have ad spots available for sale, helping them get discovered by hundreds of SaaS founders. Advertisers can browse through hundreds of apps that sell ad spots to find the perfect placement for their products. The platform provides app analytics directly within the interface for advertisers to review potential placements.

App owners can get their apps featured to appear at the top of browsing results, increasing their visibility to potential advertisers. They also receive free backlinks that help boost their SEO performance.

The marketplace benefits both app owners seeking to monetize their platforms and advertisers looking for targeted advertising opportunities within the indie app ecosystem. It streamlines the process of buying and selling ad space specifically within the independent software community.

Adventory targets indie app owners who want to monetize their applications through advertising and SaaS founders looking to promote their products through sponsorship placements.