Exstats is a comprehensive analytics platform designed specifically for browser extension developers. It enables developers to monitor their own extensions and track competitors across multiple browser stores from a single dashboard. The primary purpose is to provide developers with the data and insights needed to understand market performance, spot trends, and make informed decisions to grow their extensions.
Extension stores were not built with analytics in mind, leaving developers to manually check multiple dashboards and guess at trends. The lack of historical data means developers cannot see performance trends or identify drops. There are no alerts for critical changes like ranking shifts or rating drops, forcing developers to rely on manual checks. Furthermore, Chrome, Edge, and Firefox each have separate dashboards, making performance comparison a cumbersome process of switching tabs and managing spreadsheets.
Exstats offers a unified Product Dashboard that groups extensions from Chrome, Edge, and Firefox into one product view. Developers can add competitors and see ratings, user counts, reviews, and category rankings side-by-side. This dashboard includes competitor comparison tables, a consolidated review table, and configurable email and Slack alerts for any changes, providing a complete performance overview.
The Extension Explorer feature allows browsing over 280,000 extensions with more than 30 searchable fields, including ratings, installs, update frequency, and category rank. Users can filter, sort, and combine parameters to find specific extensions. This tool provides daily deltas showing changes over 1, 7, and 30 days, and supports data export to CSV and XLSX formats for further analysis.
Keyword Tracking enables developers to add keywords and monitor their extension's search ranking position in each store. It tracks position changes over daily, weekly, and monthly periods and displays rank history over time. The feature also includes AI-powered keyword suggestions to help generate new keyword ideas for improved discoverability.
Store Trends provides insights into how each browser store is evolving over time. It tracks metrics like total extensions, developers, users, and review activity. Users can identify which categories and specific extensions are growing the fastest. The feature includes extension and category growth charts, rating distribution analysis, review activity metrics, and visualizations of weekly changes with sparklines.
admin
Exstats works by aggregating data from Chrome, Edge, and Firefox extension stores into a single platform. It tracks over 280,000 extensions, maintains 365+ days of historical data, and has collected over 6 million reviews. The platform updates data daily, providing fresh metrics every morning. Its unique approach consolidates disparate store data, offers historical trend analysis, and delivers proactive alerts, solving the fragmentation problem inherent in native store dashboards.
Users benefit from a complete, unified view of their extension ecosystem, saving time by eliminating manual cross-store checks. They gain actionable insights through historical trends and competitor benchmarks. Proactive alerts help catch issues like rating drops or ranking shifts before users notice. The platform supports data-driven decision-making for marketing, development, and competitive strategy, ultimately helping developers grow their user base and improve extension performance.
Concrete use cases include monitoring daily performance metrics across all stores from one dashboard. Developers can set up alerts for specific changes, such as a competitor's rating increase or a drop in their own category rank. The Explorer tool helps identify market opportunities by filtering extensions based on install growth, rating thresholds, or update frequency. Keyword tracking assists in SEO strategy by monitoring search ranking positions and discovering new relevant keywords.
The target users are browser extension developers and development teams who need to track performance across multiple stores. The platform integrates with email and Slack for alerts. It offers a web-based interface with no coding required for setup. Pricing includes a free Starter plan, a Pro plan at $16/month with a 7-day free trial, a Business plan at $39/month, and custom Enterprise plans. The tech stack is not explicitly detailed, but the platform provides data export capabilities in CSV and XLSX formats.
Exstats delivers a centralized, data-rich platform that transforms how extension developers monitor and analyze their market presence. By solving the critical gaps in native store analytics, it empowers developers to track performance, understand competitors, and grow their extensions with confidence.
Exstats is built for browser extension developers and development teams who need to track their extensions' performance across multiple browser stores. The platform serves developers publishing extensions on Chrome Web Store, Microsoft Edge Add-ons, and Firefox Browser Add-ons. It's designed for those who want to monitor daily metrics, compare against competitors, analyze market trends, and receive alerts on changes without manually checking separate store dashboards. Target users range from individual developers to professional teams managing multiple extension products.